Approvals with roles
Submit, review, and approve per brand with Brand Admin, Editor, and Viewer roles — no more approvals lost in chat threads.
Buffer alternative for agencies
Buffer is excellent at queueing posts for one brand. Agencies need more: separate client workspaces, a review-and-approve chain with roles, an audit trail, and proof that the month's plan actually shipped. That's what OmniPost adds.
| Capability | OmniPost | Buffer |
|---|---|---|
| Scheduling & calendar | ||
| Isolated brand workspaces | 5 on Pro, unlimited on Business | Channel-based |
| Role-based approval workflows | ||
| Audit log of approvals & publishes | ||
| Unified DM + comment inbox | Limited | |
| AI reply bot for DMs | ||
| Daily plan-vs-actual compliance auditor | ||
| White-label client reports | Business plan |
Buffer pricing and features are summarized from its public website and change over time — check Buffer's site for the current list before deciding.
Submit, review, and approve per brand with Brand Admin, Editor, and Viewer roles — no more approvals lost in chat threads.
Channels, plans, team members, and reporting stay isolated per brand, so nothing crosses between clients.
Daily audits score each brand green, amber, or red against the approved plan, with weekly digests you can forward.
Business plans export branded PDF reports for client meetings straight from cross-brand analytics.
Stay on Buffer if you run one brand and just need a queue. Move to OmniPost when clients start asking who approved a post, which brand it belonged to, and whether the plan was followed.
Yes. Buffer is built around simple scheduling for one brand. OmniPost adds the governance agencies need: isolated brand workspaces, role-based approval workflows, an audit log, a unified inbox, and a daily compliance auditor.
Buffer's collaboration is limited to drafts and basic team access. OmniPost routes each post through submit, review, and approve with roles per brand and a full record of who approved what.
Pro includes five brand workspaces and Business is unlimited, each with its own channels, plan, roles, reporting, and white-label PDF export.
Starter $19/mo, Pro $49/mo, Business $149/mo, each with a 7-day free trial after admin approval.